Small actions may make big differences in getting your Pasadena home sold!"When buyers walk into a house before they actually see anything in that house, because they breathe, they are smelling. So they are actually getting an impression, whether it's conscious or subconscious, of your home ‑‑ just by the way it smells," says Rick Ruffolo, senior vice president of brand, marketing, and innovation for Yankee Candle Company.
Choosing to proactively make a statement in the way your home smells is just another step in helping to sell your home faster.Ruffolo says curb appeal gets buyers in the door but then they see and smell your house and begin to decide if this is the property for them.
So, right now take a deep breath, what kind of smells are coming from your house?
"If it's a vacant home it can be musty. But if it's an active home it also could have odors of whatever activities that are going on in that house," says Ruffolo.
Are home buyers going to smell the dirty dog that has been running all over your home after a long walk? Are they going to smell your gym bag filled with dirty and soiled socks that have been buried in the hamper for the last few weeks? Or how about the cat litter box that needs to be cleaned? While we all have different preferences for scents most would agree that none of the above are welcoming aromas.
Creating pleasant aromas in your newly‑listed house can help the buyer to experience an emotional connection with the home. Ruffolo says when it comes to bathrooms, great rooms, or even basements it's a good idea to try different fragrances. "You may want to think of what we refer to as clean or fresh fragrances and those could be based in various fruits, so the citrus family is a really good one," says Ruffolo. He also mentions that any fragrances that are over powering are good to avoid.
Ruffolo encourages home sellers to use fragrance that appeal to many such as vanilla, kitchen spices, citrus or freshly cleaned laundry. There are many things that can help the scent of your home. From candles to oil diffusers they are both decorative and powerful. Ruffolo says with all the tips out there about selling a home, the scent factor is often the most forgotten.
"If you don't have a scent that you want in there, buyers are going to smell whatever is going on in that room. So if it's been closed up or doesn't have a lot of air flow there will be more of a musty, damp, or a less desirable scent," explains Ruffolo.
All and all it just makes sense to have scent as a part of selling your Pasadena home.
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